Kosta Sandalci, Chief Executive Officer, Balnak Logistics AS and President of Association of International Freight Forwarders (tbc) Right Market Positioning of the Large Scale Transport Companies for Higher Customer Satisfaction and More Profitability Küresel Ticaretin Hızlanması Esya hareketlerinin hızlanması Kaliteli ve zamanında hizmet beklentisi Lojistik Talep ??? Taşıma Depolama Elleçleme Gümrükleme Sigorta Dağıtım KAtma Değerli tüm hizmetler.

Information Era After industrial Revolution Before industrial Revolution Story of the trade Demand Supply Competition Market High High High Low High Very High No Competition Moderate Competition Very High Competition Monopoly Duopoly Some Cartels Global Competition Merges

Movement of goods increased International Trade became common Information Technologies and Communication opportunities increased Global Trade became common Global Trade is a MUST Global Logistic is a MUST Development of Trade

LOGISTICS First Piece Final Product Gear of Business

Buy Smart Operate Smart Sell Smart Maintenance Route Planning Driver Selection Ro-Ro / Ro La Connections Track & Trace Vehicle Renovation Fleet Management

Disposition Dispatch Track & Trace Documents Follow – up Departure & Arrival Advices Agent Relations Operation Management

Sales Activities Gaining new Clients Maintaining Existing Clients Business Development Customer Relations Marketing Activities Brand Management Advertisement Public Relations Customer Relations Management

Seafreight Airfreight Coverage Railfregiht Landfreight Future Development

Competitive advantage Value Added Services Cheaper SQM’s Cheaper Workforce High Quality Full Process Control Track & Trace Reports & other value added services Warehousing

The Information Technologies should provide : On Line – Real Time service Track & Trace Reports Should run on same database with other depts. Should be compatible with other programs Should be User Friendly. Should be open to Client acess. Information Technologies

Value to Add Innovative Creative Intelligent Human Resources Management

Which of them is the most important ? Weakest Link

LOGISTICS First Piece Final Product Combined Services

Optimal number of personnell Correct qualifications Effective workforce Optimum cost Result Optimal Employmenty Policies

Supply & Demand equality Competitive Profitable Result Correct Pricing Policy

Nicche Markets Special Services Race Horse Transport Antique goods transport Exhibiton Services etc.. Result Specialization

Kosta Sandalci, Chief Executive Officer, Balnak Logistics AS and President of Association of International Freight Forwarders (tbc) Right Market Positioning of the Large Scale Transport Companies for Higher Customer Satisfaction and More Profitability Küresel Ticaretin Hızlanması Esya hareketlerinin hızlanması Kaliteli ve zamanında hizmet beklentisi Lojistik Talep ??? Taşıma Depolama Elleçleme Gümrükleme Sigorta Dağıtım KAtma Değerli tüm hizmetler. THANK YOU