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Yeni Neslin Farkı : İNOVASYON
Fulya Arköse HCM Çözüm Yöneticisi
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Hazır mısınız, İş Gücü Değişiyor!
Küreselleşme Pazarlara ve yeteneklere küresel erişim iş dünyasını yeniden şekillendirecek – Yetenek Pazarları artık Global oldu Demografi Organizasyonlarda 4 kuşak yan yana çalışıyor olacaklar Sosyal Web Sosyal medya anlık iletişim için çalışanların, müşterilerin ve iş ortaklarının birbirleriyle iletişimini sağlayacak Three forces are shaping the future of work: Globalization (Global access to markets and talent will reshape business), Demographics (5 generations will be working side by side in organizations) & Social Web (social media will connect employees, customers & partners for immediate connection) Globalization Many people have conducted research and written about this topic, especially if you’ve read the work of Thomas Friedman. We all need to recognize that talent markets are global. Demographics The 5 generations are Traditionalists (before ‘46), Baby Boomers (before ‘64), Generation X (before ‘76), Millennials (before ‘97) and Generation C (97-?), or the connected generation In 2011 the first wave of Baby Boomers turned 65 and 10,000 will retire a day for the next 19 years. This is the largest exodus from the workplace of any generation in history There are nearly twice as many Baby Boomers as there are Generation X and more Millennials than Baby Boomers So even if every Gen X’er were to take a job vacated by a Baby Boomer, there simply aren’t enough Gen X’ers to fill all the open jobs, so a Millennial with very little work experience will end up taking big jobs vacated by Baby Boomers with 40 years of experience By 2020, when the crest of the Baby Boomers turn 65, the Millennials will be the dominant generation in our workforce As Millennials will soon be the most influential group in our companies – we should know what’s important to them: 1) help me develop my skills, 2) has strong values, 3) offers customizable options in my benefits and rewards package, 4) allows me to blend work with the rest of their lives, 5) offers a clear career path. And the #1 way they want to learn is through mentoring and coaching Social Web Research conducted for the book The 2020 Workplace, shows that people from across the globe are more similar to others in their generation, than to people across generations in the same country. A teenager from India is more similar to a teenager in the US than to a Baby Boomer from India. And research shows that, world wide, no matter how rich you are, if you’re old, you think a smartphone is optional and if you’re a Millennial, no matter how poor you are, a smartphone is a necessity of life And the older you are, the more you’re sending , and the younger you are, the more you’re not reading it (but getting news, updates & information from other social web sources) In 2010, 10 trillions s sent and 89% were spam, 8 billion texts sent a day, average Millennial sends 3,200 texts a month In March 2012, 2 Billion YouTube videos watched a day, when facebook allowed videos to be launched from their site, the number doubled overnight Only 7B people on the planet, and 2B own an internet accessible device, so for people who own devices they’re watching 400 YouTube videos a month. Who is doing this? Retired people? No, Millennials There is a shift happening in how people are consuming information Watching 400 videos on-line, when each is about a minute long, is no more screen time than a Baby Boomer watching a weekend sporting event and a show or two during the week And if the Millennials are connected, Generation C will be even more so – 92% of US children have an online presence (Facebook page, pictures on Flickr) The Millennial generation expects that their social experiences and tools they use in their personal lives are equivalent to what they use in their work lives This generation is very comfortable rating and tagging their experiences and this is no different from how they want to engage at work. Glassdoor.com and ratemyprofessor.com. Not too much of a stretch to have ratemymanager.com. There is a strong trend of employees choosing their managers, putting managers on performance improvement plans. 10 years ago Google had just moved out of the garage and Facebook didn’t exist, we can only expect the same rate of change in the next 10 years. İş Dünyası’nın Geleceğini Şekillendiriyorlar
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İş Gücü Kuşaklarımızı Tanıyalım
Gelenekseller 1946’dan sonra doğanlar ~46M Savaştan Sonraki Kuşak (Baby Boomer) yılları arasında doğanlar ~78M Gen X yılları arasında doğanlar ~50M Gen Y (Millennials) yılları arasında doğanlar ~88M Five Generations at Work The 2007 population data from the U.S. Department of Census shows: • Traditionalists include the 46 million people born before 1946. • Baby Boomers include the 78 million people born between 1946 and 1964. • Generation X includes the 50 million people born between 1965 and 1976. • Millennials include the 88 million people born between 1977 and 1997. • Generation 2020 includes the 41 million people born after 1997. İş gücünüzün demografik dağılımını biliyor musunuz? 5 yıl içerisinde olası değişim nasıl olacak ? Peki ya 10 yıl?
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Teknoloji Neden Önemli? Çünkü İş gücünüz değişti …
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…artık bunlar gibi uygulamaları kullanıyorlar
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…Ve Yeni Gerçeklik DİGİTAL BAĞLANMAK DAHA İYİ BİLGİLENMEK SOSYAL AĞ
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…Ve Biz SAP Olarak Bu Değişime Nasıl Ayak Uyduruyoruz…
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Peki Bütün Bunlar Yeterli Olur mu?
we are one of the best kept secrets in tech today 20 million huge, but more opportunity What they do (read top bubbles on slides) 50 million job interviews = 135,000 interviews a day 5 million hires onboarded = 13,500 new hires each day Another 2.5 million transfers and promotions = 6,750 job changes a day Estimated $13 billion in annual payroll 35 million performance reviews = 95,000 performance reviews We are an Enterprise company DELIVERING CONSUMER EXPERIENCE Community Mobile scenarios Social use cases User experience How do customers assess our value? Customer success Role of partners & ecosystem – not just implementation – change, knowledge, best practices Advantages to joining SAP: 2 million members in pre-built community – best practice Mobile – leading in world, adopters of iPad Social – Jam to on premise, expands addressable market
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2020 Kuşağı için Kehanetler
İş – hayat dengesinin yerini iş – hayat esnekliği alabilir 2020 Kuşak 1998+’ den sonra doğanlar ~41M Sosyal medya Okuryazarlığı tüm çalışanlar için gerekli olabilir
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