DIGITAL AGE SEMINAR BABÜR ÇELEBİ DOĞAN ON LINE. Google göre halen1 Trilyon URLs 12 bin sayfa/saniye hızla büyüyor 1 milyar sayfa/gün.

... konulu sunumlar: "DIGITAL AGE SEMINAR BABÜR ÇELEBİ DOĞAN ON LINE. Google göre halen1 Trilyon URLs 12 bin sayfa/saniye hızla büyüyor 1 milyar sayfa/gün."— Sunum transkripti:

1 DIGITAL AGE SEMINAR BABÜR ÇELEBİ DOĞAN ON LINE

2 Google göre halen1 Trilyon URLs 12 bin sayfa/saniye hızla büyüyor 1 milyar sayfa/gün

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4 Bu rakam nedir? 254,441,075

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10 PPC Porn, Pills & Casino vs Pay Per Click

11 INTERNETSLANG.COM

12 BF / GFBoyfriend / Girlfriend BRBBe Right Back CD9Code 9 - means parents are around GNOCGet Naked on Cam (webcam) GTGGot to Go IDKI don't know (L)MIRL(Lets) meet in real life MorFMale or Female MOSMom Over Shoulder NIFOCNaked in Front of Computer NMUNot much, you? P911Parent Emergency PAWParents are Watching PIRParent In Room POSParent Over Shoulder PRONPorn PRWParents Are Watching TDTMTalk Dirty To Me WarezPirated Software W/EWhatever WTFWhat the Fuck?

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16 MUMBAI

17 İNGİLTERE

18 AMERİKA

19 KONGO

20 TAIPEI

21 TOKYO

22 NEW YORK

23 HELSİNKİ

24 FLORİDA

25 eETOPYA

26 SİDNEY

27 SAKLIKÖY

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33 Technological Presidential Triumph T he President President Barack Obama has demonstrated the power of the Internet as a media support during his presidential campaign. Now, as President of the United States, he has once more demonstrated his preference for the Internet by setting up a new White House website with all the bells and whistles. For future reference, today the site has a Page Rank of 9, an Alexa Rank of 4,751 and a Compete Rank of 1,348 with a people count of 1,313,022. Something special about the page is that the President plans to publish a weekly video address every Saturday morning of his presidency. In the section called the Briefing Room a blog has been included with the first post dated January 20, 2009 at 12:01 PM EST.White House website Briefing Room.

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45 TV Source: http://www.mediainfocenter.org/compare/penetration/http://www.mediainfocenter.org/compare/penetration/

46 Internet Source: http://www.internetworldstats.com/emarketing.htmhttp://www.internetworldstats.com/emarketing.htm http://www.internetworldstats.com/stats14.htm http://blogs.zdnet.com/ITFacts/?p=10998 By 2008 %73 of US Population www started in 1990, by 1995 %10 of US Population

47 INTERNETTE AMERİKALILAR email91 arama motoru89 harita arama86 Hobi konusuna bakma80 satın alma için araştırma81 hava raporu80 sağlık bilgisi75 seyahat bilgisi73 satın alma71 haber70 seyahat satın alma68 eğlencesine surf62 resmi sitelere bakma59 video seyretme56 wiki ye bakma47 iş arama47 IM38 Müzik İndirme37 Sosyal Network35 Blog Okuma32 Blog Yaratma11 Arkadaşlık Sitesine bakma5 Porno Sitesine bakma4

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51 JENERASYON FARKLILIKLARI TEENSGEN YGEN XBLOOMERS (12-17)(18-32)(32-44)(45-54) GO ONLINE93878279 PLAY GAMES ONLINE78503826 WATCH VIDEOS57725749 IM68593828 SOCIAL NETWORK65673620 DOWNLOAD MUSIC59584622 READ BLOGS49433427 CREATE BLOGS2820106 VIRTUAL WORLD10231 BUY ONLINE38718068 BANK ONLINE576553 E MAIL73949390 USE SEARCH ENGINE909390 GET NEWS63747670 TRAVEL RESERVATIONS657069

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54 TÜRKİYE INTERNET REKLAMLARININ TOPLAM REKLAM PAZARINA ORANI

55 2004-2013 % OF INTERNET ADV TO TOTAL

56 BİZ KİMİZ ? Hürriyet Gazetesi – Konda,15 yaş üstü 51 milyon yetişkin temsili %51.5 ERKEK 15-34 YAŞ % 45 UNİVERSİTE MEZUNU % 8.5, İLKOKUL % 41 3000 TL/AY GELİR > 3.5% % 86.2 TÜRK % 54.2 DİNDAR, % 30.2 İNANÇLI, % 12.4 SOFU Başörtüsü %56.9, Türban % 13.4, Açık %28.8

57 İLK 10 SİTE (%64) Windows Live 23.867.130 www.milliyet.com.tr 23.617.593 www.hurriyet.com.tr 22.175.556 www.mynet.com 16.653.642 tr.msn.com 16.360.000 www.ekolay.com 14.471.949 www.gazetevatan.com 13.087.176 izlesene.com 11.081.098 Sabah 10.245.101 www.zaman.com.tr 10.000.000

58 Sales Houses 1 MEDYANET 32%3.966.550.204 2 MICROSOFT 17%2.075.000.000 3 MYNET 13%1.659.324.588 4 REKLAMZ 13%1.608.024.388 5 SAHIBINDEN 5%680.000.000 6 MEDYAGURU 4%548.923.860 7 TURKUVAZ DİGİTAL 3%433.852.643 8 FOX 3%402.000.000 9 NOKTACOM MEDYA A.Ş. 3%365.662.000 10 GİTTİGİDİYOR TİC.A.Ş. 2% 210.000.000 11 LOGARITMA 1%185.675.000 12 MAKSİMUM İLETİŞİM A.Ş. 1%166.500.000 13CİNER GRUBU1% 120.000.000 14 SUPERONLINE 0%35.000.000 15 ZAMAN MEDYA GRUBU 0%35.000.000 100%12.491.512.683

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60 TEŞEKKÜRLER ŞUBAT 25, 2009

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